Etica Fair Trade
Brand ID
Etica Brand Identity, Typography, and Strategy: Capturing the essence of Etica’s fair trade wine brands, including Calesa, Sémillon, Carmenère, and Merlot.
Taglines: 'Celebrate Fair Trade,' 'Drink Like You Give a Damn,' and 'Fair Trade is Good Business.'
Developed concept, brand identity, UI/UX design, front-end website, print materials, and advertising in collaboration with Tiffany Tompkins, owner of Etica.